The iPad goes on sale this weekend, and to fan the flames a little more, Apple took the wraps off the iPad apps in the iTunes App store.  One of the apps is from Netflix and allows you to use your Netflix account to stream from their video library to your iPad.

There is some disappointment that this isn’t available for the iPhone and iPod Touch, but my guess is that it’ll be available as soon as iPhone OS 3.2 is released for the iPhone, and that’s gotta be happening soon.

There are a few dozen apps on the iPhone App Store for creating panoramas from photos on your iPhone.  None of them stood out until I noticed AutoStitch.

Years ago, I’d used the free windows version and was amazed at how easy it was to use.  You just add the photos you wanted to stich together, and it would quickly and automatically align them, distort them, adjust the levels, and then stitch and blend them together.  The iPhone version of AutoStitch is just as easy to use and produces great results.  The only downside is that it is fairly processing intensive, so doing a big panorama with dozens of photos can drag your battery charge down by a few percent.

AutoStitch is normally a bargain at $2.99, but as of this writing, it’s $1.99.  I suggest you check it out.

DP Review brings news that a SD card reader for  the iPhone is coming soon from ZoomMedia.  The ZoomIt will allow you to copy photos from your digital Camera’s SD card to your iPhone.  From there you can email the photos, or upload them to a service like Facebook, Flickr or your WordPress blog.  They also claim to support other file types, like audio, video and documents. In the future their app will support various DRM restricted file types.

All I can say is:  It is about time!  The iPhone camera is handy, but its doesn’t even come close to the quality and capability of a compact point and shoot camera.  I’d hoped that EyeFi’s WiFi-enhanced SD cards would provide the ability to transfer photos directly to your iPhone over WiFi, but their iPhone app only goes so far as to let you upload photos you take with the iPhone’s built in camera to your computer via your service.  Also, only the high end version of their card would be able to communicate directly with your iPhone over an “Ad Hoc” WiFi network when there is no access point involved.

This is the first product I’m aware of that uses the iPhone Device SDK that Apple announced a year ago when they previewed iPhone OS 3.0.  I hope we’ll see more soon.  The ZoomIt is supposed to ship in April with a list price of $59.  They are offering a $10 discount for pre-orders, but it seems their online store is down for the time being.

A few days ago, Apple announced that the iPhone App Store had served two billion downloads of 86,000 3rd-party applications.  It’s hard to remember, but when the iPhone launched in 2007, the closest thing the iPhone had to 3rd party apps was the included YouTube app, the Yahoo-backed Weather app, and the Maps application built on Google maps.  Now it looks like Apple may be preparing for a post-Google world.

It came out this week that Apple quietly acquired a mapping startup called Placebase earlier this summer.  The first clue was actually a tweet by a Placebase business partner in July and was confirmed when someone checked Placebase’s CEO’s, (Jaron Waldman) LinkedIn profile and found he listed himself as being on the GEO team at Apple.  Placebase’s CTO also lists himself as an Apple employee.  Placebase might be viewed as a mapping also-ran, but they actually launched after Google Maps debuted, and as of the summer of 2008 Om Malki reported that they had managed to carve out a profitable niche providing custom mapping with a product called PushPin that went above and beyond what was possible with Google Maps.

No one outside of Apple know’s what their plans are for mapping in general, and Placebase in particular, but there is plenty of speculation that it means that Apple is getting ready to kick Google Maps off the iPhone.  That’s possible, Apple isn’t as close to Google as it once was now that Google CEO Eric Schmidt has left their board, but I don’t think it is anything like a foregone conclusion.

For one thing, apparently the iPhone Maps application has recently started showing mobile, location-targeted ads delivered by Google.  It’s widely believed that this is going to be a huge new advertising market, and you can be sure Google is giving Apple a cut.  Given the required scale of a location-targeted ad market, it is hard to imagine that Apple could do as well on its own as it could by taking advantage of Google’s relationships with vast number of advertisers, and given that the iPhone is the only clear winner in the web-Phone market, so far, Google needs them to provide the users to help make that ad market happen.

We’ll have to wait and see what the outcome of this acquisition is.  Apple is already incredibly well positioned to capture a big chunk of the value from mobile location-based apps.  They can let others do the hard work of figuring out what applications people will find compelling while taking a cut of every app store sale, a subsidy from mobile carriers, and, of course, a nice fat profit from each iPhone sold to run those apps.

A lot of interesting news at the Apple event today, it’s iPod focused, but it brings news that the new 3.1 version of the iPhone firmware has been released.  A few quick highlights:

  • “Genius” app recommendations in the app store.  I haven’t tried it yet, but I think its
  • Premade ringtones “only” $1.29 available directly from your phone.
  • Saving video from mail and MMS into the camera roll.
  • Ability to save edited video as a new clip, rather than overwriting the original video.
  • Various other little improvements.

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  • Welcome

    The iPhone has attracted a lot of attention from developers. It's already difficult to keep up with all the new software posted to the iPhone Applications Store. This blog will try to help cut through the noise by calling attention to iPhone apps that catch our interest.

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